How to do UX research in a COVID-19 world (plus FREE handbook)

UX Research in the new normal

As the world begins to come to terms with living alongside COVID-19 for at least the coming future, we take a look at how UX research will need to adapt to continue to get good results whilst keeping everyone safe.

Remote will be the new default

When lockdown began, we hope you were able to continue testing. If you did continue, you no doubt chose to go down the remote testing route as it was by far the safest method for both you and your participants. We expect that remote will continue to be the preferred method whilst the virus is around but that remote moderated will grow in popularity.

In-person research has returned but may not be face-to-face

For many research projects, remote testing won’t answer the key research questions, or it simply won’t be possible due to technical constraints. For example, one of our clients has highly confidential and sensitive gaming hardware that is tricky to setup because it’s still at the prototyping stage, so remote would not be suitable for their needs. 

Now that people are able to return to work and to indoor environments, we have resumed in-person research here at Keep It Usable, in our Home UX Lab. However, it will look a little different and as you also resume your in-person research, there are several changes you’ll need to make and things you’ll need to consider across the whole research process.

We have resumed in-person research here at Keep It Usable

Ensuring and communicating safety

Ensuring a safe return to in-person testing is our priority at Keep It Usable. The health and safety of our clients, researchers, observers, participants, staff and anyone else within our facility is of the utmost importance. It is key not just to provide this safety, but also to communicate it well so that people feel reassured and are are less likely to worry about the environment they will be in.

White Tower Reception
Reception in our building

Participant recruitment and screening

As you may be aware, the specialist user recruitment agency, I Need Users is part of our group of companies. We have been providing recruitment for many years and are very proud of our superb attendance rate (for most projects it’s 100%). But with COVID-19 we’ve had to make a few changes for in-person research: 

  • Our updated screening process now includes additional questions relating to experiencing symptoms of COVID-19, testing positive, contact with others and possible exposure to others who may test positive, and recent travel.
  • As there can be a period of time between being screened and the date of the research, all participants will be re-screened the day before your testing to ensure no new symptoms and changes have occurred.
  • When they arrive at the facility, they will be asked to confirm again.
  • We will also take extra time in the screening process to alleviate any concerns that participants may have about attending the research facility in-person. This will involve explaining the process, environment and setup so they feel safe to attend.

Face masks and social distancing

The official guidance on face masks and social distancing will apply within our facility. As these are changing on a weekly basis at the moment, these will continue to adapt in line with government guidelines. All participants and visitors must wear a mask when arriving and use the hand sanitiser when they enter the building. 

Hand sanitiser is available on arrival
Hand sanitiser on arrival

Research lab changes

We are not currently recommending researchers sit alongside participants because it would go against the current government guidelines and the PPE required may be uncomfortable for the user (and you). It will also effect the audio quality for your observers and your recording.

Instead, we have several alternatives available, where you and the participant can be in different rooms but still be close by in case you need to pop into Home Lab to sort out any technical issues (wearing PPE of course).

Home UX Lab

New individual self-contained booths

An extra option that we now offer is the use of our individual self-contained work booths. These extra special booths contain a chair, desk, internet connection and lighting. They are perfect for individual tests! You may prefer for your participant to be sat in the booth or you might prefer them to be in our homely lab whilst you use the booth. Alternatively, your participant could be in our homely lab whilst you use the large observation room next door. We have many options that are all entirely flexible and we can help to advise on which setup will be best suited to your research needs.

UX Research Booths

Process changes

In light of the new guidelines, our day-to-day processes have changed, including:

  • Participants to be kept separate whilst waiting for research.
  • Seating in the waiting area to be thoroughly cleaned after each use.
  • Schedule extra time between participants to enable cleaning.
  • Sanitisation of room and equipment between each participant.
  • Hands sanitised before handling anything. 
  • Masks to be worn when interacting with visitors.
  • Social distancing to be maintained.
  • Only bottles of water to be made available to participants.
  • Snacks individually wrapped.
  • Anything used in the research should be disposed of if it cannot be sufficiently disinfected (such as post-its).
  • No cash payments to be made to users. 

FREE Handbook

COVID-19 UX Research Handbook

We’ve put together a handbook with all of the information you’ll need in order to carry out UX research in a COVID-19 world.

You might also like:

Home UX Lab – our purpose built homely, cosy and relaxing in-house lab

I Need Users – specialist user recruitment agency

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