Manchester Council recently launched a radically different, user-centred website following research with local residents by Manchester UX agency Keep It Usable. The result? An overwhelming success. Releasing a new council website can be tricky – it’s hard to please everyone and people don’t always have a good opinion of their local council. Get it wrong [...]
user experience design, ux and usability blog
All posts in category User Experience posts
Manchester Council launches successful site following research by Keep It Usable
Posted by keepitusable on May 17, 2013
http://www.keepitusable.com/blog/?p=1141
Content Strategy: Exclusive interview with Sara Wachter-Boettcher
This month, we’re focussing on the importance of Content Strategy. This coincides nicely with the launch of a new book titled ‘Content Everywhere’ by Sara Wacheter-Boettcher who is also the editor of A List Apart. We interviewed Sara to talk to you about her new book and explain exactly what content strategy is, how it [...]
Posted by keepitusable on April 3, 2013
http://www.keepitusable.com/blog/?p=1061
10 psychology techniques to drive behaviour
If you want to increase your engagement metrics, increase page views, increase the amount of enquiries and much more then follow these simple techniques. 1. Know your audience If you don’t know who your audience is then you won’t know what makes them tick. You can’t persuade people if you don’t know much about them. Knowing [...]
Posted by keepitusable on March 25, 2013
http://www.keepitusable.com/blog/?p=985
Guest Interview: Whirlpool’s UX Manager
February’s Keep It Usable guest interview is with our friend Brandon Satanek. Brandon is the UX Manager of Whirlpool Corporation, a company we’re huge fans of (especially their beautiful KitchenAid products). Welcome to Keep It Usable Brandon! Foremost, let me say that I appreciate the opportunity to tell you more about our work [...]
Posted by keepitusable on February 7, 2013
http://www.keepitusable.com/blog/?p=788
Persuasion within design: Use it or lose it
Here at Keep It Usable, we’ve been studying and applying persuasion and psychology within our designs for many years, but recently it’s gained much more awareness and businesses are beginning to wake up to the huge impact it can have on sales. Traditionally, marketers, web managers, business owners were mainly reliant on marketing strategies and [...]
Posted by keepitusable on January 31, 2013
http://www.keepitusable.com/blog/?p=795
Samsung simplifies smart TV for a user friendly experience
Samsung, the worlds leading manufacturer of smart TVs, is also leading the way on user experience. They have simplified the user interface of the internet on their smart TVs in an effort to make them easier to use and more user friendly. Clearly, their overall aim by doing this is to gain more market share [...]
Posted by keepitusable on January 8, 2013
http://www.keepitusable.com/blog/?p=774
UX Book recommendations for new year
Avoid brain fuzz this christmas and get inspired! How’s this year been? Good? Bad? Well however you’re feeling, we’ve got something guaranteed to put a smile on your face and keep your brain engaged over christmas – our favourite UX books! Our aim is to make sure you go back to work buzzing with ideas [...]
Posted by keepitusable on December 19, 2012
http://www.keepitusable.com/blog/?p=708
How retailers should approach christmas 2012
This christmas, British households are expected to spend £835. The majority of this will go on gifts, cards, food, drink and decorations, according to a YouGuv survey. Despite the recession, people are only said to be cutting back by £30 this year so there’s still a great opportunity for retailers to profit. How retailers should [...]
Posted by keepitusable on December 17, 2012
http://www.keepitusable.com/blog/?p=750
If Google search was real life…
Posted by keepitusable on December 14, 2012
http://www.keepitusable.com/blog/?p=745
free UX poster
